It is the contestants' striving for success that has most enraptured viewers.

"The Voice of China has come and enlightened Chinese with... both the singers' and the tutors' dedication to pursuing their dreams," Xu Fan, a researcher with the Communication University of China, told Xinhua in the aftermath of the show's first season winding up.

Bai agreed: "Every contestant has some encouraging and moving experiences on their way to pursuing their musical dreams. You can feel positive energy from them."Li Yifan contributed to the story.)